1- Enhance intra-Arab tourism cooperation and remove barriers to seamless travel.
2- Promote sustainable and responsible tourism that preserves cultural and natural heritage.
3- Strengthen the competitiveness of Arab tourism destinations on the global stage.
4- Support capacity building, training, and knowledge exchange among member states.
5- Advocate for unified Arab representation in international tourism organizations.
To position Arab tourism as a transformative global powerhouse — uniting nations, cultures, and innovation to redefine sustainable travel and elevate the Arab world as a beacon of excellence in global tourism.
Collaborating for unified Arab tourism goals
Promoting environmentally and socially responsible tourism
Upholding the highest standards of performance and expertise
Ensuring clarity in policies, processes, and communications